Digital Marketing Fundamentals
Market Research
Search Engine Marketing
Email Marketing
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23
Introduction to email marketing -
24
How does email marketing work?
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25
When to Use Email Marketing?
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26
Email Marketing Benefits
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27
Getting Started with Email Marketing
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28
Create an Email Marketing Strategy
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29
How to build your email list?
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30
How to Send Marketing Emails?
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31
Important factors
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32
What are the Email Regulations?
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33
Email Marketing Analysis
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34
The Conclusion to Beginning Email Marketing
Google Analytics
CRO & Heat Maps
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40
Introduction to CRO
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41
What is Conversion Rate Optimization
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42
What is a conversion rate
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43
What is good conversion rate
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44
How to Calculate Conversion Rate
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45
Where to Implement a CRO Strategy
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46
Cro Formulas
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47
Cro Strategies
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48
How to Get Started with Conversion Rate Optimization (CRO)
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49
What is a CRO strategy
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50
Introduction to Heatmaps
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51
Why use heatmaps
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52
What are heatmaps used for
Mastering SEO
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53
What is On-Page SEO
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54
Why is On Page SEO important
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55
Elements of On Page SEO
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56
Content that ranks #1
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57
URL
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58
Page Title - Meta Tag
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59
Heading Tags - Meta Tag
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60
Heading Tags & SEO
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61
What is Image Alt Tag
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62
Internal Linking
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63
Rich Snippet
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64
What is local SEO?
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65
Types Of Content That Will Help Your Local SEO
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66
What Is Local SEO Content?
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67
Local SEO techniques
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68
Introduction to off page seo
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69
What is off page seo
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70
Why is Off page seo important
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71
On page seo vs Off page seo
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72
Primary factors of Link building
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73
Types of backlinks
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74
Off page seo factors of link building
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75
Conclusion
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76
What is content marketing & why is it important?
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77
How to Integrate Content Marketing & SEO
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78
what is factoring in SEO
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79
content ideas from an SEO perspective
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80
Avoiding Keyword Cannibalization
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81
Understanding google search engine
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82
Making the Most of Content Marketing & SEO
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83
How do you set up your strategy?
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84
How to create optimized content?
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85
Skyscraper Technique
Influencer Marketing and Affiliate marketing
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86
What is Influencer Marketing?
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87
How to find influencers and reach out to them
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88
Parameter of Influencer Marketing
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89
Case Study
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90
What is affiliate Marketing
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91
How affiliate marketing works
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92
What are the types of Affiliate Marketing
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93
Pros And Cons
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94
How do affiliate marketers make money
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95
Five common ways affiliates get paid
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96
Conclusion
